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Business Details
21 Years
experience
Your Source for Italian Decorative Plaster Solutions
Infinishes has been a trusted distributor of Novacolor Italy decorative finish products since 2005, dedicated to helping architects, designers, and contractors create unique environments through mineral-based plasters and finishes. Our team combines centuries-old Italian techniques with modern application methods, offering comprehensive training programs and technical support to ensure proper installation of products ranging from Venetian plasters to metallic finishes.

With locations in California and Texas, we provide nationwide service through both in-person consultations and direct product delivery. Our commitment to quality extends to our proprietary color-matching system and digital tools that streamline project execution. We maintain partnerships with industry professionals to ensure our clients receive the most innovative solutions for both residential and commercial applications.
Services
Decorative Plaster Distribution Venetian Plaster Application Metallic Finish Coatings Concrete Oxidation Treatments Wall2Floor Systems Color Matching Services Technical Training Programs Architectural Finishes Mineral Plaster Products Decorative Coating Workshops
Details
  • Year established: 2005
Highlights and features
  • We offer 19 years of specialized experience in decorative finish distribution
  • Our team provides hands-on training directly from Novacolor Italy-certified applicators
  • We maintain an extensive product line covering all architectural styles and applications
  • Our proprietary color-matching system ensures precise finish replication
  • We deliver nationwide with complete packaging and shipping support
Services
Decorative Plaster Distribution
We distribute Novacolor Italy's authentic mineral-based plasters including lime plasters, Venetian finishes, and textured coatings. These products create durable, artistic surfaces for both residential and commercial spaces. Our inventory includes traditional formulas like Era Veneziana and modern innovations like Archi+ Concrete.
Venetian Plaster Application
Our training programs teach proper application of Venetian plaster finishes using traditional Italian techniques. This includes surface preparation, multi-coat application, and polishing methods to achieve high-gloss, seamless surfaces that enhance architectural spaces.
Metallic Finish Coatings
We offer metallic finish products like Dune, Swahili, and Metallo Fuso that create shimmering, industrial-chic surfaces. These coatings combine metal powders with resin bases to produce durable, decorative walls that reflect light uniquely in both residential and commercial settings.
Concrete Oxidation Treatments
Our oxidation treatments transform concrete surfaces using reactive metal-based solutions. This process creates unique patina effects that enhance architectural elements while maintaining durability. We provide both materials and application guidance for these chemical treatments.
Wall2Floor Systems
The Wall2Floor system creates continuous surfaces across walls, floors, and architectural elements. This microcement-based solution offers water resistance and abrasion resistance while allowing creative textures and colors for unified interior and exterior designs.
People
Will Prill
Managing Director
Will Prill leads Infinishes' operations, bringing extensive experience in decorative finishes distribution. He oversees product sourcing from Novacolor Italy and ensures technical support for clients nationwide.
Jocelyn Medina
Dallas Branch Manager
Jocelyn Medina manages the Texas location, providing regional support for architects and contractors. She coordinates product distribution and local training initiatives across the southern United States.
Drew Gwaltney
Project Manager & Technical Support
Drew Gwaltney offers technical expertise for project execution. He provides application guidance and troubleshooting support for clients implementing Novacolor products in complex architectural projects.
Questions
What products does InFinishes distribute?
We distribute Novacolor Italy's full line of decorative finishes including lime plasters, metallic coatings, concrete treatments, and the Wall2Floor seamless system for both interior and exterior applications.
Do you offer training for decorative plaster application?
Yes, we provide two-day hands-on training seminars in Huntington Beach, California, covering proper application techniques for Novacolor products with expert instruction from certified applicators.
Can you match custom colors for plaster finishes?
Our automated color-tinting system ensures accurate color matching. We can replicate colors from manufacturer swatches, fabric samples, or physical materials for a $50 processing fee.
Do you serve clients outside California?
Yes, we provide nationwide service through our Texas location in Dallas and offer direct product shipping with complete packaging support for clients across the United States.
What training options are available?
We offer monthly seminars, specialized workshops on specific products like Mettalo Fuso, and contractor demonstration days covering Novacolor's most popular finishes and application techniques.
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