In the fall of 2011 the owners of Air Aware Inc. approached me about helping them with the LakeAir website. I have been developing websites since 2005. I had a good idea of how to improve the LakeAir site but I knew almost nothing about the product. I had a good understanding of air purification from my past. You see, I had owned a sandblasting company and keeping the air clean was a big part of our business. In 2011 I started photographing the product. I read through all the printed material and familiarized myself with the jargon of the air purification trade.
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