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Your Trusted Flooring Partner in Northern Illinois
Carpetland USA operates two state-of-the-art showrooms in Rockford and Sycamore, Illinois, offering a comprehensive selection of flooring solutions. Our family-owned business, led by Kevin and Joe Rose with 40+ years of combined industry experience, prioritizes personalized service and local community engagement. We leverage national buying power to deliver competitive pricing while maintaining a commitment to quality through our lifetime installation warranty.

Our services include professional installation, hardwood restoration, in-home measurement, and financing options. We emphasize customer satisfaction through transparent processes, free consultations, and a 100% satisfaction guarantee on all projects.
Services
Carpet Installation Hardwood Flooring Vinyl Plank Laminate Flooring Tile Installation Area Rugs Commercial Flooring Hardwood Restoration In-Home Measurement Flooring Financing
Highlights and features
  • Family-owned service with 40+ years of combined industry experience
  • Lifetime installation warranty on all flooring products
  • Free in-home measurement and professional design consultations
  • Access to national-scale pricing through buying power partnerships
  • Same-day financing options with approved credit
Associations and certifications
  • 2025 At Our Best Award for Excellence in Residential Flooring
What people say
Professional installers Quick turnaround Knowledgeable consultants Competitive pricing Excellent follow-through
Services
Carpet Installation
Our carpet installation service combines expert craftsmanship with premium materials. We offer free in-home consultations, professional measurement, and same-day financing options. Our certified installers handle all aspects from old carpet removal to final installation, including furniture moving and disposal. With access to thousands of styles and patterns, we help homeowners select ideal carpet solutions that balance aesthetics, durability, and budget requirements.
Hardwood Restoration
We specialize in hardwood floor restoration through sanding, refinishing, and resurfacing. Our technicians address scratches, discoloration, and wear using commercial-grade equipment. Services include stain application, protective coating, and board replacement when needed. We handle both solid and engineered wood flooring, with expertise in preserving historical wood floors while maintaining structural integrity and enhancing visual appeal.
Vinyl Plank Flooring
Our vinyl plank solutions offer water-resistant, low-maintenance flooring suitable for high-traffic areas. We provide COREtec vinyl installation with click-lock technology for quick, seamless installation. Options include wood-look and stone-look designs that mimic natural materials without maintenance concerns. Our team ensures proper subfloor preparation and precise installation for lasting durability and aesthetic perfection.
In-Home Measurement
We offer complimentary in-home measurement services with no-obligation consultations. Our experts bring flooring samples directly to your home, assessing lighting conditions and space requirements. The service includes accurate square footage calculation, product recommendations, and personalized cost estimates. This convenient option eliminates guesswork while helping homeowners visualize final results before purchasing.
Commercial Flooring
Our commercial division provides tailored flooring solutions for businesses with minimal disruption to operations. We handle large-scale installations across various industries, offering durable options like vinyl composition tile, commercial-grade carpet, and epoxy flooring. Services include budget planning, material selection assistance, and after-hours installation options to accommodate business schedules while maintaining strict quality standards.
People
Kevin Rose
Owner
With over 20 years in flooring sales and management, Kevin leads Carpetland USA's buying committee. He ensures competitive pricing while maintaining quality standards through strategic supplier relationships.
Joe Rose
Owner
Co-owner Joe Rose brings extensive flooring expertise, managing daily operations across both showrooms. His focus on customer satisfaction drives the company's personalized service approach.
Questions
What flooring options do you offer?
We provide carpet, hardwood, vinyl plank, laminate, tile, area rugs, and commercial flooring solutions with thousands of style options.
Do you provide installation services?
Yes, our professional installers handle all flooring types with free furniture moving and haul-away of old materials.
What warranty do you provide?
We offer a lifetime installation warranty covering workmanship, material defects, and wearability per manufacturer standards.
Can I see flooring in my home first?
Our Room Visualizer tool lets you preview flooring options in your space using uploaded photos.
Do you offer financing options?
Yes, we provide same-day financing with approved credit for all flooring purchases and installation services.