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Your Trusted Partner for Wisconsin Construction Solutions
Friede & Associates has been a leader in commercial and industrial construction since the early 1900s. With over 79 years of dedicated service, we specialize in design-build, general contracting, and construction management solutions tailored to meet client needs. Our team brings decades of industry experience, averaging over 20 years per member, ensuring meticulous planning and execution for every project.

We prioritize collaboration during pre-construction phases, leveraging value engineering and advanced technology to deliver cost-effective, high-quality results. Recognized with 71 award-winning projects since 2012, our commitment to innovation and client satisfaction remains unmatched in Wisconsin.
Services
Pre-Construction Services Design-Build Construction General Contracting Construction Management Fire & Water Restoration Metal Building Construction Value Engineering Project Financing Assistance Permitting Support Safety Consulting
Highlights and features
  • We offer 79 years of construction expertise in Wisconsin.
  • Our team averages 20+ years of industry experience.
  • Guaranteed fixed-price contracts for budget certainty.
  • Award-winning projects recognized statewide since 2012.
  • Integrated technology for transparent project management.
What people say
79-year legacy Experienced team Award-winning projects Transparent communication Budget adherence
Services
Pre-Construction Services
Our pre-construction phase establishes project success through detailed budgeting, design collaboration, and value engineering. We conduct site evaluations and permit assistance, ensuring alignment with client goals and regulatory requirements. With 79 years of expertise, we deliver schedules and cost projections tailored to Wisconsin's unique construction landscape.
Design-Build Construction
Streamlined design-build services eliminate traditional project silos, saving time and costs while maintaining quality. Our team coordinates architectural, engineering, and construction phases under one contract, ensuring accountability and efficiency from concept through completion for commercial and industrial clients.
Construction Management
We act as dedicated advocates for project owners, managing schedules, budgets, and subcontractor coordination. This approach ensures transparent project tracking and risk mitigation, with active client involvement throughout the construction lifecycle to meet safety and quality standards.
Fire & Water Restoration
Specialized restoration teams respond immediately to water or fire damage incidents. We coordinate with insurance providers and utilize advanced drying technologies to restore properties to original condition while minimizing business disruption for Wisconsin commercial clients.
Metal Building Construction
Our pre-engineered metal buildings offer durable, cost-effective solutions for industrial and commercial spaces. As a Metallic Building Company partner, we combine customizable designs with efficient construction methods to deliver energy-efficient, adaptable structures across Wisconsin.
People
Roger Friede
Owner
Third-generation leader carrying forward Friede's 79-year legacy, ensuring continuity in quality construction and client relationships.
Art Shrader
President
Overseeing daily operations with 25+ years of construction management experience, driving strategic growth initiatives.
Tim Becker
Vice President of Sales
Bringing fresh leadership to business development, leveraging industry knowledge to expand client partnerships.
Brian Gunder
Director of Safety & Training
With 20 years in construction, he implemented safety programs that reduced workplace incidents by 40% since 2022.
Pat Weber
Vice President of Field Operations
Managing field teams with 30 years of hands-on construction experience, ensuring operational excellence across all projects.
Questions
What construction services do you offer in Wisconsin?
We provide full-service solutions including design-build, general contracting, pre-engineered metal buildings, construction management, and emergency restoration across Wisconsin.
How does your pre-construction planning benefit clients?
Our detailed planning phase establishes accurate budgets, schedules, and value engineering recommendations, minimizing surprises and ensuring project feasibility from the start.
Can you handle industrial projects outside southern Wisconsin?
While established in southern Wisconsin since 1945, we've expanded throughout the state, successfully completing projects in Madison, Appleton, and Milwaukee areas.
What makes your metal building solutions unique?
As a certified Metallic Building Company partner, we offer customizable, energy-efficient steel structures with integrated design and construction services under one contract.
Do you provide emergency fire restoration services?
Yes, our 24/7 emergency response team specializes in fire and water damage restoration, working directly with insurance companies to expedite property recovery.
How can clients track project progress?
We use cloud-based project management tools for real-time updates on schedules, budgets, and documentation, ensuring complete transparency throughout construction phases.