Business Details
21 Years
experience
Your Trusted Interior Design Partner in Richmond, VA
At ReDefine Design, we specialize in transforming living spaces into functional, stylish environments that reflect our clients' unique lifestyles. Since 2005, our team has combined personalized service with professional expertise to deliver breathtaking interior transformations. We prioritize collaboration, working closely with clients to incorporate cherished existing pieces or select new elements that align with their vision. Our services span full-service interior design, room layouts, paint consultations, and installation of furniture, flooring, and window treatments. Recognized as a Best of Houzz winner since 2015, we maintain a commitment to quality, creativity, and client satisfaction.Our approach emphasizes attention to detail, from selecting quartz countertops to curating cohesive color palettes. With a focus on Richmond and surrounding areas, we bring fresh perspectives to traditional, contemporary, and eclectic styles. Our proven track record includes successful projects ranging from kitchen renovations to whole-home refreshes, all completed within budget and on schedule. Clients consistently praise our professionalism, imaginative solutions, and ability to turn outdated spaces into modern sanctuaries. We operate with transparency, ensuring smooth execution from initial concept to final installation.
Services
Interior Design
Room Layouts
Paint Consultations
Furniture Selection
Window Treatments
Details
- Year established: 2005
Highlights and features
- Owner Sherri Flemer has specialized in interior design since 2005
- Personalized approach combining client preferences with professional expertise
- Proven success transforming outdated spaces into modern, functional areas
- Recognized as Best of Houzz winner for 8 consecutive years
- Detailed execution from concept to installation with budget adherence
Associations and certifications
- Best of Houzz
What people say
Terrific
Magic to any space
Within our budget
Excellent choices
Outstanding job
Services
Interior Design
Our full-service interior design transforms homes through collaborative planning and execution. We specialize in creating functional, aesthetically pleasing spaces that reflect personal tastes while maintaining practicality. Services include space planning, material selection, and complete installation.
Room Layouts
We optimize room configurations to enhance flow and functionality. Our layouts consider traffic patterns, furniture placement, and architectural features to create balanced, livable spaces tailored to each client's lifestyle needs.
Paint Consultations
Professional paint color consultations help clients choose optimal hues for their interiors. We consider natural light, existing elements, and desired ambiance to recommend cohesive color schemes that transform spaces.
Furniture Selection
We source and install furniture that complements each home's style while meeting functional requirements. Our process includes selecting pieces that balance comfort, durability, and aesthetic appeal within budget parameters.
Window Treatments
Custom window treatment solutions enhance both aesthetics and functionality. We offer tailored options that control light, provide privacy, and complement overall room designs through professional measurement and installation.
People
Sherri Flemer
Owner
Sherri Flemer has led ReDefine Design since 2005, bringing creativity and expertise to interior transformations. With over 15 years of experience, she specializes in personalized design solutions that combine client preferences with professional insights.
Questions
What interior design services do you offer?
We provide full-service interior design including space planning, paint consultations, furniture selection, and window treatments tailored to your style and budget.
Do you work with existing furniture?
Yes, we incorporate cherished existing pieces while adding new elements to create cohesive, updated spaces that reflect your personal style.
What areas do you serve?
We primarily serve Richmond, Short Pump, Glen Allen, Hanover, Henrico, Manakin, and Goochland areas.
Are you a Houzz award winner?
Yes, we've been recognized as Best of Houzz for design excellence every year since 2015.
What are your business hours?
Monday through Friday from 9 AM to 5 PM. Saturday and Sunday appointments available by arrangement.
Can you help with small space design?
Yes, we specialize in maximizing functionality and style in spaces of all sizes, including challenging small area transformations.
